Friday, December 4, 2009

Paid and Free Ways to Generate Traffic to a Website

By. Bobby Ertanto

Traffic is the one of the essential elements of a successful online business. Together with good products or services and content, traffic to the site determines whether a good level of income can be generate. Potential customers come from the visitors who are brought to the site by the different advertising and other traffic methods used by the site owner.

These are what maybe called traditional ways to generate more traffic to a site. The following are some of the paid (items 1 to 5 ) and free ( items 6 to 10 ) traffic-driving methods usually used by internet marketers:

1. Submit Press Releases

Articles about the site are submitted to paid ad sites. There are varying fees for ads that usually run for at least 30 days. the advertiser, with additional fees, can put eye-catching background, logos or fonts to make the advertisement stand out from the rest.

2. Google Adwords

Be sure to understand the rules to get the most out of the advertisement.

3. Submit to the major and even lesser-known search engines.

See for information about lesser-known and cheaper ppc search engines.

4. Banner Advertising
Be sure to have an eye-catching banner to standout from the rest.

5. Send Mails

Some internet marketers start without a mailing list. Be creative and find some lists you can rent or buy. You can start with the direct mail marketing service at the US Postal Service ( )

6. Article Submission

As visitors to the article submission site read your articles, they come across the resource box where the author's contact details are found. If the reader becomes interested with the information in the article, then, the author can be easily contacted. That would be part of the author's own mailing list.

7. Link exchanges

Some sites check before they agree to link with other sites. Choose sites related to your product or services offered.

8. Blogging

As in article submission, the blog's content will make the reader interested or curious enough to visit the site.

9. Submit Videos in You Tube or Myspace

The membership of both sites attest to the popularity of videos. Think of the potential traffic an interesting video can drive to your site.

10. Offer affiliate program

Very cost effective because somebody really works to make a sale and you pay only for actual sales.

The above-mentioned methods have been tried and tested in their effectiveness. However, with the stiff competition in internet marketing, the results of the traditional methods need to be significantly improved through traffic generating software.

Actually , there are many free traffic generating software available with different capabilities. Following are examples of the functions traffic generating software are capable of:

1. Can drive 1000+ visitors every hour to the site running. Just run the software and you start getting traffic. It's difficult to get this kind of traffic based on manually posted advertisement. ( TrafficPlus Software )

2. Fast submission to 40 of the top search engines. Manual submission to 40 search engines should take several hours. With a traffic generating software, just fill out a form with the appropriate information and the site is submitted simultaneously to the several top search engines

3. Traffic Virus Software automatically blasts ads to 225,000 different sites.

4. A software called Magic Subscriber lives up to its name because it captures the e mail addresses of the site visitors even if they do not fill out any form. Isn't that some kind of magic?

From the examples of what the traffic generating software can do, there is no doubt that they have vastly improved with less effort the traditional methods of getting traffic. With the amazing amount of work the traffic generating software do, the site using them surely gets a lot of traffic. But internet businesses don't make money just by having a lot of visitors. Income is derived from the conversion of the first-time visitors into buyers of the site's products and services.


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